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What Should I Do If a Carrier Suspends My SMS Traffic?

Message IQ helps you respond to and recover from carrier-initiated suspensions.

If a carrier flags your messaging as suspected spam and suspends your traffic, you can respond with a mitigation plan. Message IQ will help you work through the process.

Steps to take:

  1. Document your consent: Gather proof of how and when contacts opted in, including IP addresses if available
  2. Draft a confirmation text: Prepare a clear message confirming you have permission and providing opt-out instructions
  3. Reduce send frequency: Slow your sending cadence temporarily
  4. Clean your list: Remove contacts who have not engaged or who may not have given explicit consent
  5. Monitor opt-outs: An opt-out rate of around 2% or higher can trigger carrier scrutiny

Contact Message IQ immediately if your traffic has been suspended. See our suspension response guide for a detailed walkthrough.